Meet the founders

Karoline Olsen and Javon Shapouri founded Satisfied in 2022 in San Diego, California.

Karoline Olsen

Lifelong athlete Karoline Olsen unexpectedly won her very first marathon in 2019. When she signed up she didn't know what to expect but ever since she's been hooked on running and nourishing her body with the best whole foods. Karoline's goal is to help educate people so they can ditch diets and feel satisfied with wholesome, well-balanced food.

Karoline is from Norway but currently resides in San Diego. She graduated with an MBA at the University of California San Diego's Rady School of Management in June 2023 and is currently the CEO of Satisfied.

Javon Shapouri

Meet Javon, a personal trainer, yogi, rowing coach, and nutritionist at Satisfied. Javon cares about the details. His role at Satisfied is to ensure all ingredients have a purpose, customers are reaching their goals, and the company is up to date with the latest food science. He is passionate about helping people with their nutrition goals. Whether that be more energy, improved performance, weight loss and/or feeling better about their nutrition choices.

Javon holds a BS in Biology and an MA in Nutrition.